WeLove Logo

Your Journey to Excellence

A clear pathway from foundation to educator. Earn your Purple Hearts through CPD-endorsed education and join the movement raising standards across the industry.

Hair education session - WELOVE Purple Hearts Club
THE PURPLE HEARTS PATHWAY
FROM FOUNDATIONTO EDUCATOR

Each Purple Heart represents your commitment to excellence, safety, and continuous professional development. Build your pathway at your own pace.

How It Works

1. Join Free

Sign up for free membership and access the Purple Hearts community, resources, and learning pathways.

2. Learn & Grow

Complete CPD-endorsed courses, attend workshops, and develop your skills with expert guidance.

3. Earn & Celebrate

Pass assessments, earn your Purple Hearts, and celebrate at our annual graduation ceremony.

The Four Levels

Each level builds on the last, with accredited learning, professional assessment, and ongoing CPD requirements.

Purple Heart Level One Badge

Purple Heart One

Your foundation level. Complete core training, pass assessment, and earn your first Purple Heart. This establishes your commitment to safe, professional standards.

Purple Heart Two

Advanced mastery with specialisms in colour, styling, bridal, or barbering. Maintain 30-40 hours of CPD annually and demonstrate excellence in your craft.

Purple Heart Three

Master recognition for experienced professionals. Intensive assessment, 50+ hours CPD annually, and demonstration of exceptional skill and client care.

Educator Level

For leaders who train the next generation. Complete the Master Educator course, HABIA AET qualification, and ongoing professional development.

CONTINUOUS PROFESSIONAL DEVELOPMENT

Keep your Purple Hearts shining

Your Purple Hearts aren't just earned once - they're maintained through ongoing professional development. This ensures clients can always trust that a Purple Heart Pro is up to date with the latest techniques, safety standards, and industry best practices. Our CPD programmes are endorsed by HABIA and delivered by experienced educators who understand the real-world challenges of hair professionals.

  • Level 1: Minimum 20 CPD hours annually
  • Level 2: 30-40 CPD hours with specialisms
  • Level 3: 50+ CPD hours for masters
  • Educator: Ongoing teaching qualifications
Hair education session - WELOVE Purple Hearts Club

Your Timeline

6-12

Months

Typical time to earn Purple Heart One.

2-3

Years

Progress to Purple Heart Two.

5+

Years

Master level recognition.

THE ANNUAL GRADUATION

Celebrate your achievements

The Purple Hearts Graduation is a spectacular celebration of education and achievement. Each year, we honour our graduates' dedication and hard work, showcasing their growth and the skills they've acquired throughout their training. With an atmosphere filled with joy, pride, and inspiration, this ceremony is not just an event - it's a celebration of community, passion, and the bright futures that await our talented graduates.

  • Annual ceremony in Sandbanks, Dorset
  • Recognition from industry leaders
  • Community celebration and networking
The journey to my Purple Hearts transformed how I see myself as a professional. Every step taught me something new, and the graduation was the proudest day of my career.

Craig Boyd, Master Hair Educator

Ready to Begin Your Journey?

Join the Purple Hearts Club today and take the first step towards professional excellence and industry recognition.